Website Development

Websites should measurably drive leads, sales, and deeper engagement. Does yours?

In the digital age, a web site frequently serves as your business or organisation’s front entrance through which many customers will pass. Visitors to the website must be able to quickly learn about the product or service and have the means to easily make a purchase, get additional information or make contact. It needs to load quickly, be search-engine friendly, simple for your team to update, and responsive to whatever kind of device users are viewing from.

Our mission is to provide business with:

A full leads bucket
Improved lead conversion rates
Improved buyer journeys
Improved organic search results (SEO)
Measurable engagement
More sales

To this outcome we partner with our clients to provide an end-to-end web development solution, from creative and strategy to technical development and implementation.

Our process

Discovery is the first step we need, to thoroughly understand how your business delivers its product/service, who your customer avatars are and their expectations and behaviour and what role your website plays in your sales and business cycles. We’ll also look at the competitive landscape to establish context and benchmarks for how your site should function and then improve on that.

The goal of this phase is for Spring Digital to gain a solid understanding of your business, its competitive advantages and any other aspect of the business that can be leveraged to achieve profit and performance.

After we have agreed upon the key building blocks we set about translating the digital discovery document insights into design concept using our signature “code first” design and development model.

The use of this model early in the process allows you to envisage how the new web platform looks and feel across frequently used devices – mobile, tablet and desktop.

Generally, concepts will include:

  • Logo
  • Typography and colours
  • Your provided photography (we can provide stock photos too if needed for non-portfolio or works example images

Once this concept is presented, Spring Digital will incorporate feedback from you into a finalised concept that will define the new look & feel.

Based on the outcomes of all stages to date, Spring Digital will commence digital development and building out the platform.

Copywriting will be a joint effort of Spring Digital and you. Spring Digital will focus on taglines and key messages, and you will supply all business specific copy.). We have a copywriter we work with closely too should you need someone to take care of that too.

Spring Digital’s developers will build the platform, load onto your content management system (CMS), supply a test version with your content loaded and seek final approval before going live.

Spring Digital employs the latest testing technologies to ensure the highest quality of our websites. As our users expect a flawless experience, our QA team tests more than just the code. They test the complete user interaction processes, including stress testing, to eliminate defects and assure overall quality.

Our team deploy your website and make it live to the world. The first hours and days after a system is deployed “live” are critical.  The Spring team stands ready to rapidly respond to opportunities for perfecting systems and employ corrective maintenance to speed time to ROI in the new environment. As business conditions and needs continue to evolve, we adapt the solution to fit the future state.

Tools we work with

Utilising best in class, well supported and proven technologies, we deliver you a website that performs in every way.

Wordpress

Your website built on the most widely used, scalable and user friendly website content management system (CMS) on the planet.

Mobile and Tablet Friendly

We will make sure no matter what device, no matter what size, your customers will be able to view your website.

SEO - Search Engine Optimisation

Every site that wants to be found in search engines and the way we use Yoast helps us make google and the other search engines love your website.

Mailchimp and Newsletter Systems

No matter which newsletter system you are with, we will be able to integrate them direct with your website. No more copy/paste.

Customer Enquiry Collections

Having customers fill in enquiry forms and you actually receiving them should not be hard. No matter how long, complex or simple your form, we have you covered with Gravity Forms.

Super Fast Speed

With the combination of our purpose built wordpress hosting platform and advanced development systems we deliver you a lightning-fast, secure, and scalable wordpress website.

Do you want a website which not only a provides you greater exposure, more leads and sales but is also provides critical communication and expertise delivery to your customers.

If you would like to understand how we can work closely with you to develop a platform that achieves and excels, please get in touch and we will be happy to chat with you.